Expériences professionnelles
Jan 2014 — Présent
Digicel Business Marketing Manager
Unigestion Holding S.A./Digicel · Privé
• Strategic direction and execution of all internal and external Digicel Business communications.
• Create and/or coordinate advertising, direct mail, promotions, email campaigns and other brand awareness-building marketing programs. Ensure consistency of branding internally and externally.
• Works collaboratively with a diverse staff team and advertising agency to create and manage cross-organizational, integrated marketing strategies.
• Oversee the planning, buying and evaluation of all media to gain breakthrough effectiveness while achieving commercial efficiency and cost-effectiveness.
• Exploring ways of improving existing products and services, and increasing profitability
• Studying competitors' products and services
• Managing the Digicel Business event calendar and project lead for events and seminars
• Develop deeper relationships with Digicel Business existing clients and identify new marketing opportunities based on a better understanding of clients.
• Update Digicel Business website content. Coordinate with the webmaster administrator to ensure an engaging, fresh, and relevant experience for those visiting the site.
• Shape, refine and maintain an active social media plan.
• Review, refine and reproduce all collateral materials, as needed.
Mar 2012 — Jan 2014
Digicel Business Indirect Sales Manager
Unigestion Holding S.A./Digicel · Privé
• Managed stores in Port-au-Prince and Provinces
• Achieves the Region’s revenue and profitability quotas.
• Directs the selling activities within the Region, inclusive of resource deployment and customer interactions.
• Responsible for the Region’s forecasting and sales tracking.
• Supervised store branding
• Plan and conduct direct marketing activities within the stores
• Market Research (Promotions, Marketing/Advertising, Products, Competition)
Jan 2011 — Feb 2012
Sales Operations Manager French Caribbean
Calldirek · International
• Recruited, trained and managed network developers
• Increased sales and expanded network.
• Develop and make presentations of company products and services to current and potential clients.
• Trade Show Representative
• Coordinated press clippings and releases about events and Organization
• Develop marketing plans for the upcoming fiscal year
• Supervised store branding throughout the United States and Canada
• Develop marketing strategies designed to maximize revenue and profit
• Launch campaigns above the line or below the line based on sales targets and budget
• Managed the marketing and communications aspects
• Set up the image of the project by creating and ordering all the branding material
• Make weekly sales calls to new and existing agents
• Implemented innovative marketing campaigns, including holiday events and seasonal programs
• Monitor and report on sales activities and follow up for management
Feb 2008 — Jan 2011
Account Executive / Bookkeeper
Calldirek · International
• Set up and maintain a bookkeeping system
• Interface and interpret accountants needs
• Assisted in automating accounting system
• Strong oral and written communication skills
• Excellent reporting & analytical skills
• In charge of Account Payable, Account receivable
• Invoicing and payments to and from agents weekly and bi-weekly
• Financials reports
• Payroll
• Journal entries